Photography by Thomas Qvale
"While we were studying in London, we longed for warm and comfortable sweaters that also looked chic," says Cathrine Sissner and Emilie Dysthe. The two founded Wild Wool in 2012 — a brand that strives to offer affordable cashmere items for both male and female.
"We agreed that cashmere was ideal for our needs, but that the prices were too high. Cashmere suits the English and Norwegian climate perfectly, but to buy a cashmere sweater of high quality had until now been too expensive. This is where the Wild Wool idea was born," the two explains. In order to keep the prices down, Wild Wool is distributed exclusively through their webshop, to eliminated fixed costs to retailers, staff and rent.
After an intense round of research on different cashmere factories they decided to start up their production in Nepal. The pieces are designed by Emilie, with an emphasis on quality and aesthetics, and are delivered in an appealing garment bag. This years collection — the 11th Wild Wool collection — is all about luxurious autumn colors like emerald green, royal navy and merlot plum.
Fashion designer, Anita Hirlekar, on Icelandic DIY design
The legendary Henrik Vibskov on surreal ideas and the Danish DNA.