Design for Change
“We still have movement forward to make. There still is work to be done. I wanted to highlight that,” says Daniel Quasar about his recent redesign of the LGBTQ Rainbow Flag. Quasar has added a five-coloured chevron to the flag to place a greater emphasis on inclusion and progression.
“When the Pride flag was recreated in the last year to include both black/brown stripes as well as the trans stripes included this year, I wanted to see if there could be more emphasis in the design of the flag to give it more meaning,” the designer explains.
The initial idea was important because Quasar felt he could bring something to the table when it came to the way the flag was shifting within the community.
“I’m a designer and I wanted to make a change where I saw there was an opportunity. A positive change, in my mind at least.”
The multi-coloured Rainbow Flag was originally designed by Gilbert Baker in 1978 in San Francisco. The design was updated last year by the City of Philadelphia, which added black and brown stripes to the top of the flag, to represent LGBT communities of colour. The Transgender Pride flag was designed by Monica Helms in 1999 — consisting of one horizontal white stripe, surrounded by two pink and light blue stripes. Quasar has reshaped the form of this flag into a chevron. The main section of the flag includes the traditional 6 stripe LGBTQ as seen in its widely adopted form, as the designer wanted to keep its original meaning.
“The trans flag and marginalized community stripes were shifted to the Hoist of the flag and given a new arrow shape. The arrow points to the right to show forward movement, while being along the left edge shows that progress still needs to be made.”
After sharing the flag on social media, the redesign quickly went viral, and Quasar has started a crowdfunding campaign to raise $14000 to manufacture flags, pins and stickers. There’s nine days left of the campaign and it’s already at more than $19 000 with 363 backers. Quasar want to start the production in July.